Lincoln Brickworks – Product brochure
Through out my whole career, I have never invested so much into a project as this one. It has become a passion for me.
The Baker family who own Lincoln Brickworks are the oldest brick manufacturers still operating in Australia, starting in 1852.
Back in 2018 I approached Michael and Adele Baker if I could work with them on a regular basis to get their brand, design and marketing on track. We have been collaborating ever since. When I started, there was very little in the way of content. Armed with only the delivery addresses of were there bricks were sent, I drove around NSW photographing past project that showcase their beautiful products.
I also researched the family history through books and interviews. Additionally all of the product descriptions and key unique selling points were written by me. This also includes almost all photography including product shots and retouching.
Further to this brochure I also created stationery, packaging, website and social media content.
Lincoln Brickworks are now a top hit with key SEO search terms and their awareness within the Architecture and construction industries is growing.